THE MLE BLOG
A Beginner’s Guide to Facebook Advertising That Converts
If you’re new to Facebook advertising, the process can appear a little daunting. Let us help with this guide to Facebook advertising to get conversions now.
Social Media 101: The Basics of Managing Your Social Media
If you’re new to social media management, knowing the basics can go a long way. Here’s everything you need to know about managing your social media presence.
The 6 Biggest Mistakes Business Owners Make in Marketing that Lead to Wasted Time & Money
When business owners begin to construct a marketing strategy, it’s not uncommon for them to focus on what they instinctively feel will work best. But unless a person running a business has solid marketing experience, those instincts can lead to ineffective practices that waste a lot of time and money.
Facebook has Removed These 11 Metrics from the Ads Dashboard. How Will You Replace them?
Facebook Ads removed 11 of its metrics. If you were using any of these metrics to understand your ads’ effectiveness then you’ll need new ways to analyze your data.
Social Media Advertising: A Look At How to Advertise on Social Media
If your business doesn’t have a social media advertising plan, then you could be missing out on thousands of dollars worth of missed sales. In this guide, we are going to explain why social media advertising is important for any business, but we’ll also tell you how to start your first social media marketing campaign.
Huge Changes to Facebook Ad Targeting: How Will It Affect You?
Custom Audiences and Partner Category targeting have been some of the most prevalent features in Facebook’s Ad Targeting services. These targeting features will